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General Tips & Tricks
In quantitative research, aspects such as validity, reliability, response, the pilot study, and the way of approaching participants, play a big part. While written and telephonic questionnaires used to be the most conventional way to gather information, a new, cheaper and faster possibility has emerged because of the rise of the Internet more efficient than traditional methods: online research.

In many of its aspects, online research follows in the footsteps of the common methodology of quantitative research.Also here, the contents and structure of the questionnaire and the right approach of participants are vital for the validity and reliability of the results.Because of the advanced technology, new options have emerged, which give the researcher more control and sometimes require a different approach.

Because of our extensive experience in the area of online research and our partnerships with selected partners, we can advise you about the right strategy for your research. We are happy to make an appointment to talk about your questions and aims regarding panel building, data collection, and online research.

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